The Swatch Brand Is Now 25 Years Old
Swatch is celebrating 25 years of existence these days.
The company which brought back to life the Swiss watchmaking industry when Nicolas Hayek released a whole new line of plastic watches consisting of 12 eye catching designs, is not doing anything too special to commemorate its quarter of a century of pioneering.
With over 5000 watch models [...]
Casio to Launch New Watches at Baselworld 2008
Casio Europe and its parent company Casio Computer announced last week that it will be exhibiting at the world’s leading watch and jewellery show, Baselworld 2008, which will be held from 3 to 10 April in Basel, Switzerland. The theme of Casio’s booth at Baselworld 2008 will be Moving time forward: intelligent timing, smart design, [...]
Citizen Watch Shortens Product Design Processes with ENOVIA
Citizen Watch Co. Ltd. has implemented ENOVIA SmarTeam’s product lifecycle management software and SolidWorks 3D CAD software as part of a company-wide transition from 2D to 3D product design.
“We aim to reduce costs and development time by 30 percent using SolidWorks for product design and ENOVIA SmarTeam for data collaboration,” said Masayuki Watanabe, assistant manager [...]
Timex To Open 150 New Factories
Timex, the country’s second largest watch brand, is focusing on selling watches only in the top end of the market. The company has already phased out all the products below Rs 1,000 price point to boost its bottom line.
The company is also bullish on tapping the new media for products promotion amongst the youngsters. [...]
A Thing Or Two About Casio G-Shock
The G-Shock Mudman features shock resistant and mud resistant buttons as standard so you can enter any adventure race knowing that you’ll still be able to tell the time at the other end.
Aside from the watch the Mudman features the usual G-Shock options including World Time, Double Stopwatch, Countdown Timer and 5 multi alarms.
Those worried [...]
How Casio’s Pathfinder Watch Will Help You Not Get Lost
When it comes to personal electronic devices and neat gadgetry, it’s hard to beat the long track record of Japan’s Casio Computer Company, which has always found ways to squeeze more miniature functions into wristwatches than seems possible.
So it is with the new Pathfinder model which is geared to outdoor and weather aficionados.
This neat watch, [...]
Timex iControl Ironman watch Review
Sports watches are a great training aid, but what about getting them to do something else, like controlling your iPod? We get out on the track with the new iControl from Timex. Should you tune-in or change the channel? Read on to find out.
Based on the company’s Ironman watch, the iControl adds, with the help [...]
Seiko Enhances The Arctura Collection
Seiko enhances the Arctura collection with the addition of the new G.M.T. model.
The marriage of Kinetic with a G.M.T. function makes this watch ideal for travelers. The hour hand can be set without disturbing the accuracy of the kinetic movement.
The Arctura G.M.T. features a stainless steel case, sapphire glass and has a water [...]
Timex Launches New Collection
A unique combination of style & technology, The Timex outdoor collection provides you with the watch you need to enhance your lifestyle.
This season, Timex introduces the E-instruments series, a collection of high functionality watches like the E-compass, E-chrono, Ana-digis etc that are designed to perform to the highest level in the outdoor environment.
Expedition Chronograph with [...]
Seiko to Buy Sanyo
Sanyo will sell its 45 percent stake in a money-losing joint venture to partner Seiko Epson Corp. which aims to quickly turn around the world’s third-largest maker of small- and medium-sized LCDs used in cellphones and digital cameras.
The sale will leave Sanyo, which has already withdrawn from the organic light-emitting diode business and makes [...]